The next step is to short-list SIXTY-FIVE semifinalists.
The top 50 vote-getters of the 849 will make it, and if somehow any of the not-quite-so-horrible ones are still out there, the city arts commission will pick another 15 to round it out.
Wow... well I guess someone is really into community participation...
This just about made my eyes bleed.......oi vey.
They picked a new logo:
Clean, but too businessey for me. It's so boring that I didn't even notice it (good or bad) from the original list or the semi-finalist list.
Yeah, looks like a corporate logo.
I would think Everett would want to highlight its unique characteristics, like being home to Boeing manufacturing. Having water on three sides sets it a little apart from most other Seattle metro area cities, too.
I don't mind an aerospace omission. Yes, it is the industry of the city, but there's so much more that cities do: parks, arts, schools, etc.
City logos are ones that should be inspiring to a certain degree. You want people to live here. You want people to work here. You want people to create businesses here, entertain themselves here, etc.
I "get" this logo design. It's simple and modern. It points forward. It's got an E. It's well-designed for what it is.
But it has no soul, no personality. It looks too much like a logo that Enron would use if it were still around.
Everett went for the corporate look. Covington, KY (suburb of Cincinnati) just unveiled a new brand and logo, that's pretty quirky
for a municipal entity.
Weird was my 1st impression. That and thinking that the hand needed -- or already had -- a rubber glove...
Weird at first, but once I saw the applications and variations, I liked it. It's the exact opposite of Everett. It's engaging, it's fun, it's friendly, it's different.
More controversy: shortly after the winner was announced (sorry, I'm not sure how to make a hot link) (http://www.heraldnet.com/article/20141209/NEWS01/1...
) it was reported that the logo would not be used because it was discovered to be too close to one used by the company Envestnet. I guess they'll take another look at the submissions.
Hmm. This will be interesting to see how this plays out from a copyright perspective. As a designer, I'm pretty confident that there was no intentional duplication (Envestnet's has some transparency, the angles and proportions are a little different). I think that since it's a simple rendition of an E, it wasn't that unlikely that two similar designs were done independently.
The O-USA logo that I did is just an arrow with a circle in it (pretty simple, in theory). Kinda like this one for Dunlop Tires
Anyone remember this thread?
Yeah, so Everett went through all of that trouble... spent at least $5,000, and didn't get anything. That's what you get for design contests, people.